Independent developer · Israel

No agency.One person.Price by Friday.

You message me on WhatsApp. I check your Instagram and Google listing myself and send a price and timeline by Friday.

Sun–Thu, 09:00–19:00
Four ceramic tiles: website, bot, system, automationwebsitebotsystemautomation

four crafts · the fourth falls into place

What already works — and where

at a client— runs in a client's business, names changedopen to all— my product, you can try itmy own— runs in my workflow, can configure for youdemo— made-up business

Websites

a WhatsApp question
the site you're on
my own

This site

The site you're reading right now. Three languages, Hebrew first, as easy on a phone as on a laptop. The service demos below work right on the page. Built the same way I'd build yours.

What's inside

  • A chat assistant answers questions about the work and services — and says plainly that it's an AI
  • A request from the form or the chat reaches me in full, with the whole conversation
  • My system sorts it right away: what's being asked, ideas and a draft reply — I just check and answer
How it works
demo

Studio Etz — carpentry workshop in Nesher

Demo site for a fictional carpentry studio: scandinavian and shaker kitchens, 3 locales, live at carpentry.tomerisr.org.il.

What runs behind the storefront

  • A 3D furniture builder: a kitchen, wardrobe or bed — each cabinet on its own, materials, drawers and hardware, a drawing like a pro's; the request arrives with cabinet numbers and a link to what was built
  • An assistant asks about the job: what's needed, which style, what sizes; you can also just say it out loud
  • It sketches a layout to size, gives a price range and shows similar past work
  • The request with every answer goes straight to the owner on Telegram and by email
Open
demo

Studio Noga — a beauty salon site

A made-up salon in Hof HaCarmel that shows what a site for a salon, barbershop or studio looks like. Services with prices, online booking, three languages. Open it on your phone — that's how your customers will see it.

What runs behind the storefront

  • A booking lands in the right stylist's calendar on its own, and the client in the salon's contacts
  • The client gets an email in their language with “I'll come” and “Cancel” buttons, plus a reminder the day before; a cancellation frees the slot by itself
  • The owner gets a booking board: booked, confirmed, came, no-show
  • The owner edits services, prices and staff — the site updates without a developer
  • A monthly PDF report: revenue, no-shows, where clients came from
See it from the owner's side →
Open

Bots

food photo
macros and a tip
open to all

Nutri — a food diary: bot, app and chat

Log food by text, voice or photo, labels included — Nutri counts calories, keeps a diary and gives advice based on it. It runs on Telegram and as an Android app on Google Play: I took it through Google's closed testing all the way to the store. The app has a chat with Nutri, who remembers what you eat, plus themes and home-screen widgets. Log it in the bot and it's in the app; three languages, with a subscription.

receipt photo
expense logged
at a client

A car expense bot

This is an example, not a ready-made “car” product: the bot was built for one client’s task. I’ll build one for your business the same way — bookings, orders, record-keeping, answering questions. Whatever you actually need.

Tell me what bot you need →

For a car owner who wants to know what the car really costs. Send a receipt photo, a voice note or text on Telegram — the bot records the shop, date, items, total and mileage and files it under parts, maintenance or other. On request it totals spending for a period and converts dollar receipts to shekels at today's rate. It used to run on a no-code builder and kept breaking; now it's its own code, a private bot for one client.

Systems

order photovoice
order cardwarehouse slot
at a client

Order tracking for a furniture workshop

Each order is tracked from purchasing to installation at the customer's: workshop, packing and a spot in the warehouse, delivery, the customer's signature on the report. Everyone has their own role: the office opens orders, assemblers mark their work, installers report from the site. New orders go in by photo or voice, and comments translate between Hebrew and Russian on their own. On the whole workshop's phones, in daily use since August 2026.

How it works
staff check-in
weekly schedule
at a client

Shift schedule for an ice-cream chain

The schedule used to be pieced together from WhatsApp chats and kept on paper. Now staff mark on their phone when they can work and see only their own marks. The owner drags people into shifts, and the finished week goes to the work group as an image. Shift opening and closing checklists moved to the phone too; three branches, in use since August 2026.

How it works

Automation

a tapa schedule
lights, AC, a moviemorning report
my own

A home that runs itself

Home Assistant and a home server: lights, AC and the boiler run on scenes and from the phone, the media library fetches new episodes by itself and starts a movie on the TV, the photo archive is backed up at night, a report arrives in the morning, and an AI routine sorts the mail. It runs in my home; I'll build it for your home or office.

Five things an agency charges you for. I don't have them.

No paid discovery phase.

I look at your Instagram and Google listing myself, for free, before I name a price.

No account manager.

You message me directly on WhatsApp. I reply the same working day, usually within a couple of hours.

No junior quietly building your project.

The person you talk to is the one who builds it. One person.

No “just-in-case” retainer fee.

30 days after delivery I make edits free. One-off or a subscription — your call.

No slide decks instead of working software.

I build a working draft on real data right away — you open it on your phone in week one.

get in touch

Start with one message.

Say what the business is and what's in the way — that's enough. I'll check your Instagram and Google listing for the rest. No menus, no manager: I read it myself.

Sun–Thu, 09:00–19:00

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